Loopify’s Humanitarian Efforts in Gaza

Loopify, the pseudonymous crypto trader turned startup founder, has raised over $500,000 to fund humanitarian efforts in Gaza, he told The Block in an interview.

The initiative has been ongoing for about a year, documented with posts featuring photos and videos of food, clothing, and other supplies disbursed. In March 2024, the largely independent effort raised its first $50,000, primarily in SOL and ETH, in just two weeks.

> “This is the first time I’ve helped fundraise on my account and put my reputation behind something of this sort,” Loopify announced on X, mentioning a visit to Jordan to learn about the aid being delivered to Gaza.

The conflict between Gaza and Israel is a complex geopolitical issue, involving centuries of competing claims to historically significant land. Regardless of one’s stance on the matter, Loopify’s work exemplifies how crypto can facilitate charitable efforts during uncertain times.

As the two sides work toward a permanent ceasefire, U.S. President Donald Trump has proposed using military forces to settle and rebuild the region, an unexpected initiative. His administration is also downsizing organizations like USAID, affecting diplomatic and humanitarian efforts.

Loopify, who founded the web3 education platform Pluid and blockchain gaming studio Endless Clouds, sought ways to utilize his crypto knowledge to alleviate suffering amid Israel’s military operations in Gaza. He expressed, “My motivation is simple; I donated six figures myself before any of this. What’s happening is unacceptable—I wanted to give people a pathway to help with crypto, as I know many struggle to offboard but wish to contribute.”

He reached out to Human Appeal, a non-profit specializing in immediate disaster relief with 30 years of experience working in Gaza.

> Note: Human Appeal International, based in the UAE, is unaffiliated with Human Appeal UK, and U.S. authorities have alleged links to Hamas, the terrorist group controlling Gaza since 2006.

“This was the first time [Human Appeal used crypto]; I reached out to help set it up,” Loopify stated, emphasizing that crypto makes it easier to fund regions with limited banking options.

> “It’s global and easy, doesn’t require logins or extra details—just an open address,” he added, noting he maintains control of the wallets and handles conversions personally.

According to Arkham Intelligence, the effort’s ETH address raised over $231,000 before being largely drained in July, with another $60,000 in ETH raised since. It’s more challenging to determine SOL contributions due to labeling overlap with Loopify’s personal wallet.

The topic of terrorist financing via crypto has been contentious. In October 2023, over 100 U.S. Congress members accused Hamas of raising millions in crypto donations, though blockchain forensics firm Elliptic disputed these claims on scale.

Hamas has ceased soliciting crypto donations as Israeli authorities have frozen or seized related accounts. Binance, accused of serving sanctioned entities including Hamas, pledged cooperation with authorities to curb illicit exchange usage.

Loopify emphasizes his mission solely aims to deliver food and clean water to Gaza, where a UN investigation revealed that nearly half of all buildings are either demolished or damaged. Videos produced by Human Appeal show appreciation for Loopify and “Crypto Twitter” for funding tens of thousands of hot meals.

> “With the ceasefire, we are also working on providing different types of aid, such as prosthetics and mobile homes,” Loopify shared. “Aid remains critical as the people of Gaza continue to struggle, and rehabilitation will take time.”

Clarification (Feb. 7, 20:15 UTC): Added comments distinguishing Human Appeal UK from Human Appeal International.